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“Brady
is an extremely talented, multi-faceted marketing
professional. He combines a variety of creative
and
technical skills, executing a project that otherwise
might require the services of two or three specialists.
His flexibility, attitude and dedication to the
goals
of the project make him a pleasure to work with.
DMAI is thrilled that Brady is the marketing director
for
our Destinations
Showcase trade shows, and we credit his efforts
with being instrumental in achieving record breaking
attendance at this year’s Washington, DC show.”
Sandi Talley, CMP
VP, Business Dev.
Destination Marketing Association International (DMAI)
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Professional
Biography
Brady
Lutsko is a seasoned marketing communications strategist with
more than a decade of experience gained through various agency
and corporate marketing positions, as well as management positions
with two leading trade show production companies.
Prior
to becoming an independent consultant, Brady was marketing
director for the exhibitions unit of PGI, where he oversaw
audience acquisition efforts for GEOINT Symposium, Destinations
Showcase, and ExxonMobil World.
He managed marketing efforts behind the successful launch
of
The Auto-ID Center's EPC Symposium at Advanstar Communications
and directed attendee and exhibitor marketing for Frontline
Solutions Conference & Expo. Brady also oversaw e-marketing
efforts for North America's largest technology event: AIIM
& ON DEMAND (a Tradeshow Week Top 200 show).
Prior
to joining Advanstar, Brady successfully managed trade show
participation and event marketing efforts for eJiva, Mastech
Corporation, and other high-tech start-up organizations. He
began his career as a public relations account executive,
where he served as project manager on a key Fortune
500 client's cause-related marketing program, and later moved
into corporate communications.
Brady
holds a BSBA from Robert Morris University in Pittsburgh.
He is a native of Southwestern Pennsylvania and currently
resides in Washington, D.C.
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